If the exhibition hall wants to attract exhibition projects, understanding the needs of the exhibition organizers is the key. So, how exactly does the exhibition company choose among multiple exhibition halls in the same city? The reporter interviewed Zhu Yulun, Chairman of Hong Kong Adsale Exhibition Co., Ltd., who has more than 20 years of exhibition hosting experience and has organized more than 20 exhibitions each year in Asia.
Zhu Yulun stated that the selection of the pavilion plays a key role in the confidence of exhibitors and buyers and is one of the important factors for the success of the exhibition company. In selecting the exhibition hall, the exhibition company will consider the following factors:
1. The image of the exhibition hall. He said that for international exhibition organizers, although the rent of the exhibition hall is important, it is usually not the most important part. The image of the exhibition hall is very important for holding the exhibition. If the exhibition hall is of poor quality, the saved expenses cannot be compensated at all because of the exhibitors' lack of confidence in the exhibition hall and the loss of stalls or non-participation losses.
2. Is the nature of the pavilion appropriate? For example, for exhibitions such as machine tools, there should be some exhibition halls with sufficient bearing capacity on the ground, and a pavilion that facilitates the import and export of large-scale machine tools.
3. The exhibition hall should be able to subdivide the smaller exhibition hall. This can reduce the risk of vacant sites and control the cost of air conditioning costs.
4. The exhibition hall should preferably have corresponding original supporting facilities such as conference rooms, restaurants, banks, and business centers.
5. It is best to have underground slots for telephones and water supply. Today's exhibition companies even require fiber optic equipment to facilitate the Internet.
6. It is best that the exhibition hall does not have any provisions that infringe the rights and interests of exhibitors. For example, some exhibition halls will prohibit exhibitors from carrying any food and drink into the hall. Exhibitors must pay high prices in the hall. Some exhibition halls also require the collection of unreasonable overtime payouts or forcing exhibitors to employ contractors appointed by the exhibition hall.
7, the exhibition hall is best to implement the price monorail system. That is, the same fees will be charged for domestic exhibitors and overseas exhibitors for electricity, air conditioning, and overtime expenses.
8, regular brand name exhibition, pavilion schedule should be guaranteed.
Zhu Yulun stated that the selection of the pavilion plays a key role in the confidence of exhibitors and buyers and is one of the important factors for the success of the exhibition company. In selecting the exhibition hall, the exhibition company will consider the following factors:
1. The image of the exhibition hall. He said that for international exhibition organizers, although the rent of the exhibition hall is important, it is usually not the most important part. The image of the exhibition hall is very important for holding the exhibition. If the exhibition hall is of poor quality, the saved expenses cannot be compensated at all because of the exhibitors' lack of confidence in the exhibition hall and the loss of stalls or non-participation losses.
2. Is the nature of the pavilion appropriate? For example, for exhibitions such as machine tools, there should be some exhibition halls with sufficient bearing capacity on the ground, and a pavilion that facilitates the import and export of large-scale machine tools.
3. The exhibition hall should be able to subdivide the smaller exhibition hall. This can reduce the risk of vacant sites and control the cost of air conditioning costs.
4. The exhibition hall should preferably have corresponding original supporting facilities such as conference rooms, restaurants, banks, and business centers.
5. It is best to have underground slots for telephones and water supply. Today's exhibition companies even require fiber optic equipment to facilitate the Internet.
6. It is best that the exhibition hall does not have any provisions that infringe the rights and interests of exhibitors. For example, some exhibition halls will prohibit exhibitors from carrying any food and drink into the hall. Exhibitors must pay high prices in the hall. Some exhibition halls also require the collection of unreasonable overtime payouts or forcing exhibitors to employ contractors appointed by the exhibition hall.
7, the exhibition hall is best to implement the price monorail system. That is, the same fees will be charged for domestic exhibitors and overseas exhibitors for electricity, air conditioning, and overtime expenses.
8, regular brand name exhibition, pavilion schedule should be guaranteed.
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