Since the outbreak of the financial crisis for half a year, the voice of the global automotive industry has been called "declined." The parts companies in the upper reaches of the automotive industry are gradually experiencing the effects of the financial crisis, and their degree of difficulty is also of concern to the industry.
In order to seek self-preservation in the crisis, global auto companies take the number of suppliers as the first step in their "downsizing" plan. At the end of last month, Volkswagen launched a streamlined supplier action called “Supplier Quality Enhancement Planâ€, which has reduced the existing 700 suppliers from 450 to 500, and developed 60 to 70 of them into the public. Global procurement system.
In addition, a recent study by AT Kearney Management Consultants found that more than half of Auto Parts suppliers in the United States may file for bankruptcy protection in 2009, and 70% of suppliers may face bankruptcy and reorganization.
"These depressed market information can be considered as a huge opportunity for local suppliers from another perspective," said Chen Wenkai, CEO of Gasgoo.com, who has long been committed to the cooperation between OEMs and suppliers.
On the one hand, Chen Wenkai believes that the reduction of suppliers by OEMs is mainly due to the consideration of further cost reduction. Because the previous suppliers are excessively dispersed, the supply of each supplier will not be too large. And reducing the number of suppliers can allow other remaining suppliers to expand production scale. This will reduce the cost of OEMs' purchases. Of course, its "bargaining" advantage may also be reduced.
The recent statistical analysis of Gasgoo.com shows that there are currently several joint-venture brands in China, and in order to further reduce the cost of spare parts procurement, it is considering to attract more local suppliers to join. Chen Wenkai believes that for those auto parts suppliers with strong independence and a certain strength, they do not depend on any large auto company, and at the same time, they will have more opportunities to supply auto parts companies. It was incorporated into the joint venture brand global procurement system.
On the other hand, there is news of the recent failure of suppliers of auto parts and components such as the United States and Germany. Chen Wenkai believes that there is no doubt that this will lead to a direct reduction in the number of global auto parts suppliers, in addition, the United States and Europe in the current financial crisis are mostly small, single product and market parts suppliers This is especially true for second-tier and third-tier suppliers and after-market suppliers. For Chinese suppliers with a certain level of strength and diversified markets, there will undoubtedly be an opportunity to enter the international market.
However, Chen Wenkai believes that even so, most of the local mainstream suppliers are faced with the pressure of strategic transformation in the internationalization process: from a single product and target market to a diversified product, diversified customers and target markets, and finally achieve The goal of a company's international operation is the three directions for the successful transformation of local parts suppliers.
Krong International Trade Limited , http://www.shdiecasting.com