"As you said, Renault's domestic projects have been frozen!" When reporters tried to verify with the deputy general manager Zhou Wenjie of Dongfeng Group, whether its joint venture project with Renault Motor Company of France had been interrupted as the workshop said, Zhou Wenjie's answer was extremely high. sure. The Renault China Representative Office failed to answer the reporter’s above-mentioned questions positively. “Since the company’s top executives are on business trips in France and cannot contact, they cannot respond to this question at the moment,†the company said.
Whether it can replicate the Shenlong company model and form a three-way joint venture of Dongfeng, Nissan and Renault will once again be deadlocked. It seems that Nakamura Kaiji has been promoted to Renault’s executive vice president from Dongfeng Co., Ltd., which has little effect on advancing this domestic project.
Taking into account the joint capacity of the joint venture partners in China, Fiat Auto's Fiat Auto settled its home-grown base in Hunan. However, Renault, which is in a similar situation, could not abandon the temptation to produce collinear production in Huadu and Nissan.
Renault-Nissan has established a unique coalition economic model since 1999. In the past 10 years, both have been committed to sharing common platforms and parts. This is a means for the Alliance to achieve economies of scale and reduce R&D costs. Even the standard processes of the Renault Production System (RPS) have largely borrowed from the daily production methods. Since the implementation of the new standard, Renault's production capacity has increased by 15%.
The shared B platform (ie Nissan Tiida/Versa and Renault Clio) and the C platform (Renault Mégane/Scénic and Nissan Qashqai) accounted for 50% of Renault and Nissan's global vehicle production in 2008. Within the alliance, each company has the opportunity to use each other's production capabilities. Today, while Renault produces Nissan Livina at its facility in Brazil, Nissan has assembled Renault's Sandero, Clio, and Trafic at its factories in South Africa, Mexico, and Spain.
"We will continue to maintain these principles," said Carlos Ghosn, Renault Nissan's CEO.
Obviously, both Huadu and Nissan are collaborating to obtain maximum cost and scale advantages, and Dongfeng Motor Company envisions the expansion of Wuhan Base's production scale. The contradiction between the two has long been difficult to integrate.
At the same time, the French government's treatment of the Tibetan separatist forces has further exacerbated the negotiations between the two sides.
The failure of a commercial vehicle investment started in 1993 by Renault Automotive in Xiaogan, Hubei, also caused troubles in the localization of its cars. In that year, Renault spent a total of US$98 million and Sanjiang Group established Sanjiang Renault in Xiaogan, Hubei Province. The “Tafik†light passenger cars produced by them were sold at a high price due to their refusal to achieve local production of engines. When it sold more than 4,000 vehicles, in 2000, Sanjiang Renault was stranded. When the National Development and Reform Commission stated that it was the first to properly resolve the reorganization problem of Sanjiang Renault before discussing other joint ventures, Renault planned to restart the Sanyo Renault Light Commercial Vehicle W72 project. Today, the latter is still standing still. Sources said that the cancellation of the project will save Renault RMB 1.5 billion in funds, which is not a small amount for Renault, which had a net loss of 982 million euros in the second half of 2008.
Right now, Renault must rely on imported cars to open up the situation. Since the appointment of Chen Guozhang as the CEO of Renault Greater China, its imported vehicle business has indeed doubled.
According to statistics from China's customs statistics, Renault’s car sales were 1,053 in January-July 2009, far exceeding the 861 sold in 2008. However, 614 of the figure were occupied by the SUV Koreo, while the rest of the Megan, the landscape, and the new Laguna that was launched earlier this year have not seen improvement.
View related topics: Dongfeng Renault project tracking report
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