The 20th year of Jiangling Collection, the king of pickup trucks, has survived marketing - quality first



Pickup trucks can be used as special vehicles, multi-purpose vehicles, official vehicles, commercial vehicles, and household vehicles, which can be used for cargo, tourism, and rental. Internationally, the major producers of pickup trucks are the United States and Japan. At the beginning of this century, the annual output of pickup trucks in the United States was approximately 1.8 million vehicles. Ford Motor Company alone sold more than 600,000 pickup trucks; Japan produced no less than one million pickup trucks. Accompanied by the rapid development of China's economy, the integration of urban and rural areas has also accelerated the demand for pickup trucks.

According to statistics, in May this year, China's pickup sales reached a cumulative sales of 33,459 vehicles. Among these, the sales of Jiangling pickup trucks reached a record high of 4,958 vehicles, which accounted for 14.8% of the market, and remained the top three in pickup truck sales in May.

Why has the Jiangling Collection become the king of cost-effectiveness in the pickup market?

First of all, it is the quality of the benchmarking service that has won popularity. As a classic model in the mid- to high-end pickup market, Jiangling Collection has always been sought after by more and more consumers with its excellent quality. Each upgrade of it has set a new benchmark for the industry.

Second, it is detail service to build soft power. In terms of after-sales service, Jiangling Motors has introduced the JMC cares personalized service system by referring to Ford's "Service2000" global service system standards. It has pioneered the use of professional service models for cars to serve commercial vehicles, providing consumers with more diversified choices. . Through Jiangling Motor's sales and service shop in more than 400 stores across the country, users in second- and third-tier cities can enjoy the premium service of Jiangling Motors.

In the end, the premium edition inherited Isuzu's excellent vehicle manufacturing experience and technology, and is committed to the development of leading energy-saving power in China. The premium version is not only equipped with the Isuzu classic 4JB1 engine, but also has the characteristics of low speed, high torque output, fuel economy and durability. It also reduces power consumption while reducing exhaust emissions.

As a classic pickup product, Jiangling Collection is favored by the market for its advantages of cost-effectiveness, quality and after-sales service. In the declining market trend, it still maintains a slight increase, and it has to be said that it is an industry miracle.

Jiangling Isuzu Automobile Co., Ltd. launched the classic masterpiece, won the title of national inspection-free products, and the first seven consecutive years of national diesel pickup sales. Jiangling Baodian inherits the design concept and style of the Isuzu family. It is exquisitely crafted, comfortable and durable, and has smooth lines. Its self-confident handsome body and complete configuration have become the object of other pickup trucks. Jiangling Baodian diesel version matching JX493Q1 (4JB1) diesel engine, gasoline version matching Mitsubishi EFI engine, energy saving, strong power.

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