Large refrigerators eat old buses Yasushi of old passengers fell into Greencool's bag. December 24th, 2003 09:11 Economic Daily News On December 17, Jiangsu Yaxing Group announced that it will hold 60.67% of state-owned shares of Yaxing Bus. Transferred to Greencool International Group. It is reported that Greencool has formulated a three-year revival plan for Yaxing: In 2004, the production and sales volume will reach 10,000 units, sales revenue will double over 2003 and exceed RMB 1.6 billion; in 2005, production and sales volume will exceed 15,000 units. Sales revenue will nearly double again, reaching 3 billion yuan; 2006 production and sales will reach 25,000, and sales revenue will exceed 5 billion yuan. If this goal is achieved, Yaxing will likely regain its position as the industry champion. In order to achieve the aforementioned business objectives, Yaxing will continue to consolidate and strengthen its existing bus and passenger vehicle market, while focusing on the development of road passenger cars, tourist buses and special-purpose vehicles. It will focus on building and utilizing its advantages in the suburban and rural bus markets. At the same time, it attaches great importance to Southeast Asia, West Asia, Mongolia, and other neighboring countries, as well as developing countries such as Latin America and Africa. Yaxing Bus was once the leader in China's bus industry. In the peak time of 1997, Yaxing Bus sold 14,000 vehicles a year, which is more than the total number of second-to-fifth-ranked companies, making it the leading fame in the bus industry. However, with the rapid expansion of passenger car market demand, the passenger car industry is frequent and the competition is becoming increasingly fierce. Due to errors in the research and development of new products, marketing management, and employee incentive mechanisms, as well as the lack of vitality and competitiveness in the system and mechanism, Asia Star Sheng is extremely bad. In order to enable Yaxing to obtain sustainable development capability, the four leading groups in Yangzhou decided to withdraw state-owned shares from Yaxing, introduce private capital and advanced management models, and completely transform the operating mechanism of the company. Since 2001, the Greencool Group has successively acquired Guangdong Kelon, Jilin Jinnor, Shanghai Shangling, Ariston in the Far East, Xiqiao in Hangzhou, and Meiling in Hefei or its production facilities. These reorganized companies Rejuvenate. Especially after entering Kelon, Kelon, which had suffered huge losses for two years, achieved excellent results of nearly 100 million yuan in profits within one year. At the same time, Greencool's idea of ​​"smooth transformation and rapid development" and effective measures to reduce costs and standardize management are all important reasons for Yaxing to trust Yaxing to Greencool. (Li Jun)
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