· Murphy: Guanzhi is changing people's perception of traditional Chinese cars

After two consecutive years of landing at the Geneva International Motor Show, on March 3, Qoros Auto brought the latest product of the 3 family of Guanzhi, the 3D SUV of the Guanzhi, back to this extraordinary international stage. The new CEO of Qoros, Phil Murtaugh, introduced the new product to consumers around the world at the press conference and looked forward to the future planning and development direction of Qoros. At the same time, the upgrade version of the Qoros Auto Internet Service Platform - Guan Zhi Yi Yun TM version 2.0 also accepted the test of global consumers at this auto show.
Since the launch of the Qoros auto brand in 2013, the Geneva International Motor Show has become the best witness to the steady development of Qoros. At this year's Geneva Motor Show, Murphy showed the world's media and consumers the latest members of the Guanzhi 3 family: the Guanzhi 3 urban SUV; at the same time, he also introduced the upcoming upgrade of the Qoros Auto Internet Service Platform. - Guan Zhi Yi Yun TM version 2.0. The Geneva Motor Show was the first public appearance of Murphy as the CEO of Qoros. At the press conference, he also looked forward to the development of Qoros in 2015 and in the future, and expressed his willingness to lead the car to the next A firm determination to develop the chapter.
“In terms of product performance and quality, Qoros Auto is the first Chinese auto company to meet or exceed international standards. It is changing people's perception of traditional Chinese auto products and is committed to leading 'Made in China' towards 'China's creation' I am very honored to be able to join the Qoros team during this period and walk alongside everyone into an exciting new stage.” When talking about international market strategy and planning, he said: “China is still the most car-watching car in China. Important markets, increasing brand awareness and driving sales growth are our top priorities this year. At the same time, expanding the sales network to markets outside China is also a key focus of Qoros Automotive's long-term strategy. We are working with Slovak dealers to expand Central Europe. And the planning of the entire European market. In addition, we also plan to enter the Middle East market within 12 to 18 months."
This year's Geneva Motor Show is the first time that the Guanzhi 3 City SUV, which was officially launched in China at the end of 2014, has entered the international arena. It is a stylish car for high-quality urban life that balances the daily needs of urban consumers for commuting and weekend leisure. Personality design and flexible versatility are the main selling points of the Guanzhi 3 urban SUV: 17-inch large rim, roof-lined luggage rack, two-color full-expansion tail, full car surround and front and rear underbody shields More distinct personality and stronger sense of value than competing products; higher ground clearance and seat position also enable the driver to have a more comfortable driving experience and a wider field of vision, and can also be more walking on the pits. Peace of mind. In addition, high-efficiency power, superior safety performance and other features can also provide consumers with an excellent experience beyond driving. At the Geneva Motor Show, the Guanzhi 3 City SUV, together with the Guanzhi 3 sedan and the Guanzhi 3 five-door edition, once again demonstrated to the global media and consumers the high-quality car concept of Qoros Auto.
Innovative interconnected service platform – Guanzhi YiyunTM has always been a major feature of Qoros Auto. In order to further consolidate the leading position of Qoros in the field of car networking, at this Geneva Motor Show, Qoros also showed An upgraded version of the platform: Guanzhi YiyunTM version 2.0. The deep integration of the new system with the social network will bring the owner a more concise, more intuitive and more functional interconnection experience, allowing the owner to “interconnect” with navigation, traffic information, social networks, vehicle conditions and maintenance needs. To further enrich their digital life.

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